The Hindu: How data evolved as fuel for AI?
Nitin Seth, the CEO of Incedo joins John Xavier to discuss the data framework, its impact on AI and the future of data flows...
Nitin Seth
Bestselling Author, Co-Founder and CEO Incedo Inc.
Nitin Seth is a global business leader, entrepreneur and bestselling author. He is the Co-Founder and CEO of Incedo Inc., a fast-growing Data, Digital and AI services firm. With nearly three decades of leadership experience, Nitin has held pivotal roles at world-class organizations—including Director of McKinsey’s Global Knowledge Centre, Managing Director and India Country Head of Fidelity International and Chief Operating Officer of Flipkart, India’s largest e-commerce company. Across these roles, he has led large-scale transformations in business, technology, data and AI.
Nitin is the author of three acclaimed books. His debut, Winning in the Digital Age (2021), became a national bestseller and won five prestigious business book awards, including the C.K. Prahalad Best Business Book Award. The book’s second edition was released in 2023 and is now available in Hindi and Korean. His second book, Mastering the Data Paradox (2024), became a bestseller within a week of launch and has already won multiple awards. It offers practical strategies to unlock the true potential of data in the AI era and is being translated into Hindi, Korean, Chinese and Vietnamese. Nitin’s third book, titled Human Edge in the AI Age—completing his trilogy on the transformation trifecta of Digital, Data and AI—was published in July 2025. The book—a timely and compelling reflection on the challenges and opportunities for humanity in the AI era—was recognized as an Amazon bestseller even before its release, achieving #1 bestseller position across multiple categories. Within a few days of its release, it also became a national bestseller for Penguin.
An alumnus of the Indian Institute of Management Lucknow, where he received the Chairman’s Gold Medal for academic excellence and Indian Institute of Technology Delhi, Nitin is widely regarded as a thought leader. He is a sought-after speaker on digital transformation, AI, leadership, innovation and building high-performance teams—passionately inspiring individuals and organizations to thrive in a fast-changing world.
Nitin currently lives in New Jersey, near Incedo’s global headquarters, with his wife, three children and their dog.
Ideas That Inspire Action For Every Stage of Leadership
The ideas shared by Nitin Seth go beyond theory — they’re designed to help people lead, learn and act in a world transformed by Digital, Data and AI.
Whether you’re shaping policy, driving business strategy, teaching the next generation, or just starting your career, these insights offer practical frameworks to thrive in the age of intelligent transformation.
Build future-ready organizations
Explore proven frameworks for digital transformation, data-driven decision-making and AI-led innovation that can help you lead with clarity and confidence.
Explore Leadership InsightsShape the next era of governance
Learn how to apply responsible AI principles, data ethics and digital-first strategies to design inclusive, scalable and citizen-centric systems.
Read Policy PerspectivesFuture-proof your career
Gain the mindset, tools and habits to stay relevant in an AI-powered workplace — from digital literacy to leadership in transformation programs.
Learn with NitinInspire the next generation of leaders
Bring frameworks from Winning in the Digital Age, Mastering the Data Paradox and Human Edge in the AI Age into your classrooms to teach 21st-century leadership and ethics in technology.
Explore Teaching ResourcesLearn how to lead in the world of tomorrow
Discover how Digital, Data and AI are reshaping industries — and how you can build the skills, mindset and curiosity needed to thrive in this new age.
Start LearningThought Leadership Hub
The Thought Leadership Hub is where you can find Nitin Seth's deep thoughts and useful advice on how to use Digital, Data, and AI to lead with purpose, build strong organizations, and stay human in a world full of smart machines.
Real world wins: Gen AI for customer-centric solutions
Nitin Seth discusses the critical role of data in digital transformation, the importance of contextualizing AI models...
The Story Rules Podcast: Mastering Data in the AI Age
In the book, Nitin explains why managing the data explosion is so challenging and what large firms should do to win.
Insights & Frameworks
Learn about useful ideas and frameworks that come from real-life situations. Nitin Seth uses his years of experience running digital and data-driven businesses to create simple, actionable models that help leaders and organizations speed up their AI journey with confidence and clarity.
Events
Find out where Nitin Seth is speaking next, from global conferences and leadership summits to university talks and book tours. Also, look back at important moments from past events. Every session brings together stories, ideas, and insights that get people talking about technology, leadership, and the potential of people.
Explore Nitin’s Thought Leadership
Human Edge in the AI Age
Human Edge in the AI Age presents a compelling response to the profound challenges and opportunities posed by the rapid AI advancements. As AI rapidly redefines industries, job roles, and even capabilities once considered uniquely human—from cognitive tasks to emotional intelligence—the book confronts the critical question of how humanity cannot merely survive but truly thrive.
Mastering the Data Paradox
We are living in incredible times when the digital age is evolving into two mega trends, the AI age and a data-first world. Data is the bedrock that has enabled the many advancements in the digital age and is now powering the AI revolution. It is no exaggeration to say that to win in the AI age, you have to master data.
Winning in the Digital Age
In this national bestseller, which now has a Hindi edition as well, Nitin has taken a practitioner's perspective and attempted to synthesize the learnings from his twenty-five years of experience in digital to bring clarity to the complex topic of digital transformation. He has shared the best practices and practical insights for both business leaders and young professionals.